A published a report on “Augmented Reality and Virtual Reality Market, Global Industry Analysis & Forecast, 2017-2025” by Future Market Insights. The global augmented reality and virtual reality market was valued at US$ 5,176 Mn in 2016 and is expected to register a CAGR of 42.2% between 2017 and 2025. Technology companies, especially, the gaming companies are focusing on increasing investments and are driving the growth of the global Augmented Reality and Virtual Reality market.
Global Augmented Reality and Virtual Reality Market: Overview, Analysis, & Forecast
The global augmented reality and virtual reality market is segmented by device type, technology, end user, application and component. The component segment has been further categorized into hardware, software and services. The hardware segment has been categorized into these sub-segments: display, processor, sensors, user interface ICs, power management ICs and others. The Sensors sub-segment is anticipated to register a CAGR of 50% during the forecast period.
On the basis of devices, the global augmented reality and virtual reality segmented into head mounted display, handheld devices, head-up display, smartglasses and others. The head mounted display segment accounted for a CAGR of 44% during the forecast period. Head mounted display segment also accounted for highest market share in 2016 and was valued at US$ 4,156 Mn in 2016 in the overall devices segment.
On the basis of application, the global augmented reality and virtual reality market is segmented into gaming, media & entertainment, real estate, retail, education, engineering, healthcare and others. The gaming segment accounted for a CAGR of 45% during the forecast period. Gaming segment held the largest market share in 2016 and was valued at US$ 1,997 Mn in 2016.
Key competitors in the Augmented Reality and Virtual Reality market are Vuzix Corporation, Samsung Electronics Co. Ltd, Microsoft Corporation, Google Inc., EON Reality Inc., Oculus VR, LLC, Magic Leap, Inc., DAQRI LLC, Blippar.Com Limited and Osterhout Design Group, Inc. (ODG).
