HomeElectronicsAther Energy Set to Launch First Mass-Market Scooter Built on New EL...

Ather Energy Set to Launch First Mass-Market Scooter Built on New EL Platform

Ather Energy CEO and Co-founder Tarun Mehta has confirmed that the company will launch its first mass-market electric scooter, built on its all-new EL platform, at Ather Community Day on 29 August in Bengaluru. Sharing the announcement on X, Mehta said the new scooter is the culmination of years of investment in the core technologies and architectures that define a great electric scooter.

“We have been patiently investing in the building blocks of what makes a good scooter for years now,” Mehta wrote. “A decade in, EV two-wheelers are ready to now move beyond the early adopter stage. The tech is ready for everybody, the features are becoming relevant for all. Not early adopters, but truly mainstream.”

According to Mehta, this transition marks a new phase for the electric two-wheeler industry, where EVs need to deliver across every dimension that matters to mainstream customers. He highlighted expectations ranging from strong resale value and faster servicing to ride comfort on challenging roads, seamless charging experiences, visible safety features, and software driven intelligence that enhances everyday ownership.

The upcoming scooter will be the first production model built on Ather’s EL platform, the company’s next-generation scooter architecture unveiled at Ather Community Day 2025. Designed to underpin a new family of products, the platform represents Ather’s next phase of innovation and growth as it expands into a more accessible segment of the electric scooter market.

The launch is expected to mark an important milestone for Ather as it broadens its portfolio beyond the 450 and Rizta range and positions itself for the next wave of EV adoption in India.

ELE Times Research Desk
ELE Times Research Deskhttps://www.eletimes.ai
ELE Times provides extensive global coverage of Electronics, Technology and the Market. In addition to providing in-depth articles, ELE Times attracts the industry’s largest, qualified and highly engaged audiences, who appreciate our timely, relevant content and popular formats. ELE Times helps you build experience, drive traffic, communicate your contributions to the right audience, generate leads and market your products favourably.

Related News

Must Read

INFAC Develops 800V-to-48V Power Conversion Technology to Targets Higher EV Efficiency

South Korea's INFAC Corporation has introduced a new 800V...

Why India Needs Smarter and More Standardised EV Charging Infrastructure

India's rapidly expanding network of electric-vehicle chargers still faces...

Rare-Earth-Free EV Motors: How India Could Reduce Dependence on Critical Magnet Materials

India is exploring new electric-motor technologies that may help...

India Tightens EV Localisation Rules, Putting Traction Motor Technology in Focus

India is moving toward higher domestic manufacturing of key...

Indian Army Launches AASHVAST Lab to Detect Chinese Components and Cyber Threats

To strengthen the security of military drones and identify...

AeroVironment Receives First International Order for LOCUST Laser System

AeroVironment announced that it received the first international order...

Covenant Introduces a Mass-Produced Cruise Missile Called Anthem

US defence firm Covenant has unveiled its Anthem, a...

The DRDO’s SHIELD Programme Focused on Microwave & Drone-Electronics Testing

India is developing its directed energy capability through the...

1.10 Lakh Crore Indian Defence Technology Pipeline Approved

The DAC (Defence Acquisition Council) of India approved, to...