Courtesy: Keysight Technologies
Enterprise test automation does not break because teams lack tools.
It breaks when browser-level automation is asked to validate systems far beyond the browser.
At enterprise scale, software quality depends on the ability to test entire user journeys across the full technology stack, from web and APIs to desktop, packaged applications, and highly graphical systems, without fragmenting tooling or multiplying maintenance effort.
This distinction explains why Keysight Technologies was positioned as a Leader in the 2025 Gartner Magic Quadrant for AI-Augmented Software Testing Tools, recognised for both Ability to Execute and Completeness of Vision.
Gartner defines AI-augmented software testing tools as solutions that enable increasingly autonomous, context-aware testing across the full software development lifecycle. In practice, that definition only matters if it holds up in complex, regulated enterprises.
One notable deployment is American Electric Power (AEP).
Why Browser-Only Automation Hits a Ceiling at Enterprise Scale
Most enterprises already use Selenium successfully for its intended purpose.
Browser automation works well when:
- The system under test is web-based
- Interactions are DOM-driven
- The scope is limited to UI flows
Problems emerge when enterprises attempt to extend browser-centric automation to validate full end-to-end systems that include:
- Highly graphical or non-DOM interfaces
- Desktop or packaged applications
- Field mobility tools and operational systems
- Integrated workflows spanning UI, APIs, and backend logic
At that point, teams are forced to stitch together multiple tools, frameworks, and scripts. The result is not resilience-it is complexity, fragmentation, and rising maintenance cost.
The issue is not Selenium.
The issue is using a single-layer tool to validate multi-layer systems.
What Gartner Means by AI-Augmented Software Testing
According to Gartner, the market is moving toward platforms that combine and extend automation capabilities, rather than replacing them.
Modern AI-augmented testing platforms are expected to:
- Orchestrate testing across UI, API, and visual layers
- Combine browser automation with image-based and model-based techniques
- Abstract complexity so teams test behaviour, not implementation details
- Reduce maintenance through models, self-healing, and intelligent exploration
- Scale across cloud, on-premises, and air-gapped environments
This is not an argument against existing tools.
It is recognition that enterprise testing requires a unifying layer above them.
Enterprise Reality: Complexity, Scale, and Risk at AEP
AEP operates one of the largest electricity transmission networks in the United States, serving 5.5 million customers across 11 states. Its software landscape includes:
- Customer-facing web applications
- Financial and billing systems
- Highly graphical, map-based field mobility applications
Before modernising its testing approach, AEP faced a common enterprise constraint:
- Browser automation covered part of the estate
- Critical operational systems remained difficult to validate
- Manual testing persisted in high-risk workflows
- Defects continued to escape into production
The challenge was not adopting another tool.
It was testing the full system end-to-end, consistently, and at scale.
How AEP Scaled Full-Stack, AI-Driven Testing
AEP began where confidence was lowest.
Rather than extending browser automation incrementally, the team selected a highly graphical, map-based field mobility application-a system that sat outside the reach of traditional browser-only approaches.
Using AI-driven, model-based testing, the application was automated end-to-end, validating behaviour across visual interfaces, workflows, and integrated systems.
That success changed internal perception.
As AEP’s Lead Automation Developer and Architect explained, proving that even their most complex system could be tested reliably shifted the conversation from “Can we automate this?” to “How broadly can we apply this approach?”
The key was not replacing existing automation, but extending it into a unified, full-stack testing strategy.
Measured Results: Time, Defects, and Revenue Impact
Once deployed across teams, the outcomes were measurable:
- 75% reduction in test execution time
- 65% reduction in development cycle time
- 82 defects identified and fixed before production
- 1,400+ automated scenarios executed
- 925,000 exploratory testing scenarios discovered using AI
- 55 applications tested across the organisation
- $1.2 million in annual savings through reduced rework and maintenance
In one instance, AI-driven exploratory testing uncovered 17 critical financial defects that had escaped prior to validation approaches. Resolving those issues resulted in a $170,000 revenue increase within 30 days.
This is not broader coverage for its own sake.
It is risk reduction and business impact.
Empowering Teams Beyond Test Engineers
Another enterprise constraint is who can contribute to quality.
At AEP, non-technical users were able to create tests by interacting with models and workflows rather than code. This reduced dependency on specialist automation engineers and allowed quality ownership to scale with the organisation.
Gartner highlights this abstraction as critical: enterprises need testing platforms that extend participation without increasing fragility.
What Enterprise Leaders Should Look for in AI Testing Platforms
The strategic question is not whether a tool supports Selenium.
The question is whether the platform can:
- Combine browser automation with visual, API, and model-based testing
- Validate entire user journeys, not isolated layers
- Reduce maintenance while expanding coverage
- Operate across the full enterprise application stack
- Scale trust before scaling usage
AEP’s experience illustrates Gartner’s broader market view: AI-augmented testing succeeds when it unifies existing capabilities and extends them, rather than forcing enterprises to choose between tools.
The Strategic Takeaway
Enterprise software quality now depends on full-stack validation, not single-layer automation.
Selenium remains valuable. But enterprise testing requires a platform that goes beyond the browser, orchestrates multiple techniques, and scales across real-world complexity.
Independent analyst research defines the direction. Real enterprise outcomes prove what works. AEP’s results show what becomes possible when AI-augmented testing is treated as a strategic, unifying capability. Not a collection of disconnected tools.

